BA in International Affairs

4 years of analytics & insights experience

ANDREA MARTINEZ

Analytics Consultant

She combines technical and non-technical skills to help marketers measure, analyze, and make data-driven decisions, improving media strategy by using insights from data.

She is responsible for recognizing the needs of Naawa’s clients, analyzing and optimizing their operational processes and functions, including data analysis and reporting.

Prior to joining Naawa, she gained experience identifying patterns of behavior from social media analysis, site analytics, and audiences at Wavemaker (WPP) and other agencies, as well as collaborating on research & analysis projects for non-profit organizations.

“We want to become the best valued partner to our clients based on helping companies to lead sustainable growth by inspiring talented challenging minds.”